7 short tips to build rapport before you start the content of your customer sales meeting:
- Be genuine.
- Be warm and friendly.
- Show deep interest in your prospect and their business.
- Don’t seem too needy.
- Give genuine relevant compliments.
- Calibrate the rapport to “just right.”
- Read the organisational culture and respond appropriately.
You can make a first impression only once so get this right to start well.